When you have to something to say, it's important to get your message right.
Black Cat Thinking will work with you to define and deliver a strategy and implementation plan for your internal communications. It's not just what you say, it's when, how and how often you say it. We don't just think about the words, we look at how the language, design and delivery channels all work together to deliver the end result - an audience that understands.
The business change team of an international fashion retailer wanted to raise their team's profile and make sure that other areas of the business knew when and how key changes would affect them.
Working with the Head of Group Communications and the business change team, we created a new identity for the two main change programmes. We also developed a simple process for the team to apply when delivering communications. This was further strengthened by introducing message templates so that the design reinforced the content.
"Very many thanks for all your hard work during your time with us. You certainly made my life a great deal easier and were a pleasure to work with. Our communications are now in a much stronger place, both in terms of the process we follow and the professional look and feel of every message."
HEAD OF GROUP COMMUNICATIONS,
INTERNATIONAL FASHION RETAILER